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Steve Williams

Steve Williams
RE/MAX Vintage
Houston, TX 77070

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Thinking About New Construction

If so, you’ll need a Realtor© more than ever!

Builder sales reps represent the builder, not you.

  1. More often than not, builder sales reps do not have a real estate license. As such, they are not bound to the same fiduciary responsibility that is required of a licensed realtor. Translation – your risk level goes up when no one in the transaction is required to represent your best interests.
  2. All builders have a realtor commission built into their pricing. They will not reduce the sale price just because you don’t have a realtor representing you! Why leave yourself exposed this way?
  3. Builders frequently offer BTSA (Bonus To Selling Agent) incentives on certain homes to attract Realtors who can bring qualified buyers. If that happens with one of my buyers, I split the BTSA 50/50 with the buyer! BTSAs often run $1,000 or more!
  4. While builder base prices generally are not negotiable, other parts of the transaction (add-ons, upgrades, etc.) can be very negotiable – you need a good negotiator sitting at the table with you to get the very best deal!
  5. Are you sure the builder is offering you the best terms available for financing your new home? That’s where a Realtor can potentially save you some money.
  6. Do you know the builder’s general reputation in that particular market? In that particular neighborhood? Realtors do!
  7. Are you moving to this area from out of town? If so, who will be your eyes and ears during the construction phase? Your Realtor, of course!
  8. Are you sure you’ve picked the right neighborhood in terms of schools, travel time to-and-from work, and future plans for that area (commercial development, new highways just over the back fence)? Your Realtor can help you avoid a big mistake!
  9. While we can’t guarantee this will always happen, in the offhand chance you have to cancel your contract because the builder is cutting corners or not performing to expectations, having a realtor representing you may improve your chances that most or all of your deposits (earnest money, upgrade deposits, etc.) will be returned. Builders usually don’t want a disappointed realtor telling their peers about a bad incident. You may not have that kind of leverage if you’re not represented by a third party in the transaction.
  10. Remember, all reputable builders actively seek Realtors who represent qualified buyers. More than 70% of new construction is sold with a Realtor at the table representing the buyer. So – why take a risk otherwise?

Contact Steve Williams Realtor in Spring TX & The Woodlands TX today!


Steve Williams | 713-828-6291 | Contact Me
10130 Louetta Rd Suite J - Houston, TX 77070
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